Health & Wellness

Health & Wellness Marketing Agency

According to a Mckinsey study, the global wellness market was estimated at more than $1.5 trillion in 2021, with annual growth of 5 to 10 percent. Health and wellness companies have already started to adopt a DTC model to capitalize on available market share. DTC health and wellness brands are faced with many advertising challenges, including reaching new, qualified audiences, while adhering to guidelines set by entities like the Food & Drug Administration. With trending industries like Cannabis and nutrition supplements leveraging eCommerce to reach new markets, merchants are having to come up with innovative ways to capture customer attention.

Gen Z’ers and Millennials care more than ever before about the types of products they consume and the values of their favorite brands. According to Nielsen, Gen Z’ers are more willing to pay a premium for healthy products such as natural products or those that are more sustainable. With the emphasis on health created by the COVID-19 pandemic, older generations have also adapted to newer ways of shopping. No matter what your offering is or which channels your brand is in, an immersive website experience and omnichannel marketing strategy is necessary for growth.

Thus, DTC health and wellness brands must have a strong online presence backed by an experienced marketing & website agency.

Resources

Marketing & Website Build Services

Health & Wellness Industry Experience

  • Vitamins & Supplements
  • Protein Powder & Drinks
  • Health Care Products
  • Wellness campaign providers
  • Weight management brands
  • Cannabis & CBD
  • Fitness wellness brands
  • Sleep wellness brands

Our Work

1Up Logo
Healthycell
Better & Better logo
One Drop logo
Purium

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