Health & Wellness

Health & Wellness Marketing Agency

According to a Mckinsey study, the global wellness market was estimated at more than $1.5 trillion in 2021, with annual growth of 5 to 10 percent. Health and wellness companies have already started to adopt a DTC model to capitalize on available market share. DTC health and wellness brands are faced with many advertising challenges, including reaching new, qualified audiences, while adhering to guidelines set by entities like the Food & Drug Administration. With trending industries like Cannabis and nutrition supplements leveraging eCommerce to reach new markets, merchants are having to come up with innovative ways to capture customer attention.

Gen Z’ers and Millennials care more than ever before about the types of products they consume and the values of their favorite brands. According to Nielsen, Gen Z’ers are more willing to pay a premium for healthy products such as natural products or those that are more sustainable. With the emphasis on health created by the COVID-19 pandemic, older generations have also adapted to newer ways of shopping. No matter what your offering is or which channels your brand is in, an immersive website experience and omnichannel marketing strategy is necessary for growth.

Thus, DTC health and wellness brands must have a strong online presence backed by an experienced marketing & website agency.

Resources

001

How to Grow Your eCommerce Subscription Business

Health and wellness companies moving to a subscription model can learn different strategies and tactics on how to develop and grow this eCommerce strategy.

002

Growing DTC Brands With Subscriptions

Learn how your health and wellness company can capitalize on various subscription trends and how to get started on offering subscription services to your customers.

003

Deliver Exceptional Customer Experiences With Gorgias

The eCommerce health and wellness industry presents many challenges, one being how to optimize and personalize your website experience. We partnered with Gorgias to explain the importance of delivering great CX.

Marketing & Website Build Services

001

Website Design & Development

Shopify Plus is the best CMS for health and wellness brands to create immersive experiences and high-converting websites. The BVA design and development teams will transform your online storefront into an exciting customer experience.

002

Subscriptions

We help DTC health & wellness brands develop a subscription model that suits their needs and leverage data and analytics to improve customer loyalty and repeat orders.

003

Creative & UX Services

BVA uses data and industry experience to design and create new collateral for the website, as well as product photography that attracts the attention of buyers. Our UI/UX agency is experienced with health and wellness client websites. We use advanced data and tools to guide decisions on how customers can best interact and convert with your site.

004

Affiliate Marketing

Through strategic partnerships and loyalty programs our affiliate marketing agency can secure a strong return on ad spend (ROAS) and get your health and wellness products in front of qualified audiences.

005

Search Engine Optimization (SEO)

Educate your customers through keyword-rich content on the health benefits of your product. Become the most authoritative brand in your space for all queries you want to rank on Google for.

006

Personalization

Target audiences can drastically differ depending on which product you’re looking to promote. BVA’s strategists and technology partners can help deliver unique, personalized experiences for your storefront to help drive more conversions.

Health & Wellness Industry Experience

  • Vitamins & Supplements
  • Protein Powder & Drinks
  • Health Care Products
  • Wellness campaign providers
  • Weight management brands
  • Cannabis & CBD
  • Fitness wellness brands
  • Sleep wellness brands

Our Work

1Up Logo
Healthycell
Better & Better logo
One Drop logo
Purium

LET’S START
YOUR PROJECT

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Whether it’s a net new commerce presence or a migration from another platform, let’s build a beautiful, high-converting website on Shopify Plus that drives revenue and accelerates your brand.
Interested in an iterative approach to measurably optimizing your commerce presence? Let’s develop and execute a month-over-month strategy and workstream that supports your business while also prioritizing efforts to maximize ROI.
We believe that no matter your industry, or brand life stage, subscriptions can be a valuable and powerful tool, but to create sustainable growth you need the right foundation and a data-driven ongoing plan.
So you’re launching a new brand, eh? From financial modeling and competitive research to concept building, brand identity construction, package design, and more, we’ll help you turn your idea into a new brand that’s poised for growth.
From product photography and brand creative to personalized shopping experiences and immersive user experience design, let’s give your brand and/or website a creative refresh that will guide your customers down an accelerated path to purchase.
We know how to find your customers in the right place and at the right time. Let’s acquire and retain those with the highest lifetime value through SEO, email, paid search, display, paid social, influencer, and affiliate marketing.
Looking to drive more sales through Amazon or another marketplace? We help brands determine if, when, and how to get the most out of Amazon as well as other marketplace platforms. Let’s optimize your approach and strategy to maximize long-term profit.
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