Apparel, accessories, and footwear are the #1 eCommerce sector in the world with a market value of $759.5 billion in 2021. As the direct-to-consumer space constantly evolves to offer new and innovative ways to reach consumers, the retail industry particularly has endless opportunities to stand out.
With so much opportunity to devour market share, it’s important to have a fashion and apparel marketing agency that can help your brand become a retail powerhouse. BVA is a full-service agency offering strategic digital marketing and website design and development services for fashion and apparel brands. We’ve helped grow clothing brands like Rebecca Minkoff and UNTUCkit, along with celebrity brands like Draper James, to gain invaluable experience as an apparel marketing agency. Through our advanced technology capabilities and strategic partnerships, we can help incubate and grow your DTC brand online.
Now more than ever before, consumers are embracing brands that share their values and are inclusive to their unique demographic. Learn how Fashion brands can incorporate diversity and inclusion into their website user experience and product photography.
The biggest clothing brands have both brick-and-mortar and online stores, along with heavy digital presences. Hear why every eCommerce brand should be building out an omnichannel strategy that provides a seamless experience for customers in every channel, both online and in-store.
For customers shopping for clothes online, every eCommerce retailer should ensure they are doing everything they can to build trust via their website’s UX. Learn the best practices for optimizing your digital store for conversion.
It’s no secret that the new generation of consumers, Gen Z and Millenials, have high expectations when it comes to eCommerce. Learn about the trends in eCommerce that online merchants are encountering when it comes to reaching and converting these shoppers in the fashion & apparel vertical.
Digital marketing for Gen Z is a whole new ballgame with the first digitally native generation, especially when it comes to buying the latest trending fashion online. Learn how fashion brands can target and produce high-converting content in the right digital channels for Gen Z shoppers.
Pinterest is one of the most-used sources of inspiration for fashion and apparel shoppers. Learn how your brand can leverage the social media platform as a shoppable experience that converts new consumers.
We’ve launched countless fashion and apparel brands on Shopify Plus. Our immersive designs implement data and best practices to create frictionless website design and Shopify Plus development processes.
We leverage Instagram, Facebook, Tik Tok, Pinterest, and other top social media outlets to prospect, engage and convert your customers to drive a strong ROI.
Influencers are coming to the forefront of fashion marketing as brands look for new ways to connect with their customers. Influencer marketing provides an innovative way that allows apparel brands to reach more people with a more personalized feel.
Fashion and apparel brands can generate more revenue through affiliate marketing partnerships. Our impressive network of affiliates have proven strong ROAS for our clients.
We leverage everything at hand including industry experts, data analysis tools, and techniques like financial modeling or roadmap creation & prioritization in order to form a holistic commerce strategy so you can focus on what matters most - running a successful brand.
Online retail shopping can be complex from virtual try-ons to size, color and fit options. An optimized digital shopping experience can help mitigate returns and exchanges. Our team has expertise in creating interactive, scalable UX/UI designs.