There is a certain magic you feel when you fall in love with a brand. The brand’s mission aligns with your values; you feel personally touched by the storefront experience; the product arrives in a beautiful package with a handwritten note... your heartstrings pull, and your brand loyalty grows.
We refer to this emotional tie between brand and consumer as “human connection.” And, in a digital age where convenience and speed threaten experience and personalization, we believe that human connection is what sets brands apart.
At BVA, we believe in a brand’s ability to forge human connection through commerce (the act of buying and selling). We believe that connection happens through emotion, and that emotion is the spark of life. We exist to bring life to commerce.